🚀 Introduction: Navigating the High-Risk World of Activewear Inventory
For emerging activewear and fitness brands in North America and Europe, scaling up often hits a major roadblock: the Minimum Order Quantity (MOQ).
Traditional apparel manufacturing houses demand high MOQs—often 500 to 1,000 units per style or color—to achieve economies of scale. This imposes massive financial risk and inventory burden on smaller, agile businesses.
With 17 years of experience and three self-owned factories, we have engineered our supply chain to support the future of fitness fashion: flexible, high-quality, small-batch manufacturing.
This article explores why a Low MOQ of 100 pieces is not just a convenience, but a strategic business advantage for your growing brand.